Dubai’s Airline Emirates embraces Bitcoin (BTC), Metaverse & NFT which is going to help giant company to attract new customers
Bitcoin Adoption
Emirates Airline, the major flag carrier of the United Arab Emirates (UAE), is getting ready to enter the digital asset arena by utilizing Bitcoin, NFTs, and the Metaverse. This will be done in the near future. The introduction of Bitcoin as a payment option by Emirates will mark the beginning of the company’s venture into the cryptocurrency business. Additionally, the business plans to include NFT collectibles that can be traded on its website. As a result of this, the airline with its headquarters in Dubai said that it will be recruiting additional employees to work on the Metaverse and the NFTs.
The airline has also stated that it would continue working with industry partners to improve its Web3 system by selecting fresh talent for its next projects.
The airline of the United Arab Emirates connects cities all over the world to Dubai, which serves as a worldwide hub. The company operates airplanes that are contemporary, energy-efficient, and pleasant, and its staff is comprised of individuals from a wide range of cultural backgrounds. Every day, the company provides consumers on six continents with award-winning services.
Quotes
According to Adel Ahmed Al-Redha, Chief Operating Officer, the primary goal behind the change is to construct apps to keep a watch of diverse customer demands. This purpose is the driving force behind the move. In addition to that, he detailed how the airline intends to utilize blockchain technology in order to track records of aircraft. He was quoted: “With the Metaverse, you will be able to transform your whole processes — whether it is in operation, training, sales on the website, or complete experience — into a Metaverse type application, but more importantly making it interactive.”
Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive Officer of Emirates Airline and Group, further said that the firm has incorporated sophisticated technology in order to speed up its business operations, increase its client offering, and update the talents and experiences of its personnel. He informed: “We are excited about the opportunities in the digital space of the future and are committing a significant investment in financial and resourcing terms, to develop products and services using advanced technologies that will deliver on revenue, brand experience, and business efficiencies.”
