- iPhone users were excluded in the past due to technical issues
- The move will increase BAT’s user base
- Brave browser has over nine million users
The Brave Browser Development team has enabled rewards for its iOS users. iPhone users who watch privacy-preserving advertisements will earn their Basic Attention Token (BAT).
Technical Issues Made It Difficult
The developers of the Ethereum-based open-source, decentralized ad marketing platform made the announcement on its official Twitter handle on November 13, 2019. In the past Brave Payments used Bitcoin to allow users to reward content creators and websites like YouTubers and Twitch streamers with BAT tokens. The tweet by BAT’s Matthew Leybold (@MLeybold) stated:
— Matthew Leybold (@MLeybold) November 13, 2019
The blockchain-based browser, which is managed by Mozilla Firefox’s co-founder Brendan Eich has previously rewarded Android users from early 2019. Its iPhone users have had to wait for several months because there have been technical issues that made it difficult to incorporate Brave’s ad system in iOS. Now that iPhone users have finally gotten access to the feature, the browser will still keep its advertisement-free feature, and the users can access it easily by disabling the feature from the browser’s settings.
By entering the online advertising niche, Brave ultimately intends to transform the way online advertising works by giving users the freedom to choose the type of advertisement they want to consume while rewarding content creators with their fair share of the revenue. As BR reported recently, Brave made its tipping services available for social media giant Twitter beginning last September and last week they partnered with the blockchain-based encyclopedia Everipedia.
Add To Its User Base
Brave’s free web browser is available for Windows, Linux, macOS, iOS, and Android. The current version hosts five search engines by default, including their partner, DuckDuckGo.
While Google Chrome holds the lion’s share in the internet browsing domain, Brave’s open-source web browser is slowly but surely drawing consumers from Google’s immense market share and adding to its user base. Reports show that Jonathan Sampson, the head of developer relations at Brave, revealed that the crypto-friendly chromium web-based browser now has over nine million active users every month.
Brave users the freedom to opt for an ad-free browsing experience by disabling the feature in the browser’s settings, but raking in 70 percent of relevant ad revenue seems like a fantastic incentive and it is expected that many users are likely to opt-in. iPhone users can finally earn BAT tokens for watching advertisements with Brave.