- MovieBloc has adopted Theta protocol in a bid to enhance its processes
- MovieBloc claims to be focused on decentralizing the film industry and promote a more transparent rewards system
- Theta says content creators and viewers on the MovieBloc platform will reap huge benefits, including Theta Fuel rewards
Theta (THETA) a distributed ledger technology project (DLT) that claims to provide end-to-end infrastructure for decentralized video streaming and delivery, has inked a partnership deal with MovieBloc, a movie and content distribution platform powered by KMPlayer and blockchain technology, to enable the latter to integrate Theta protocol into its operations, according to a blog post published March 18, 2019.
MovieBloc Revolutionizing the Film Industry with Theta
MovieBloc, a film and content distribution platform has joined forces with Theta blockchain project, to enable the former to incorporate Theta protocol into its system.
Powered by KMPlayer, a highly functional multimedia player with 812 million downloads and the Pandora TV video sharing platform, the team plans to build its video content system on the Ontology blockchain network.
Decentralizing the Film Industry with Blockchain Technology
According to the team, MovieBloc’s primary objective is to decentralize the film and content distribution ecosystem, to promote transparency and give content creators and viewers a whole new experience.
MovieBloc says its users will be able to choose between various roles on the platform, including creator, curator, translator, reviewer or viewer and earn rewards, while content creators will get a fair and transparent revenue share, audience data, as well as equal screening opportunities.
Reportedly viewers on the MovieBloc platform will have access to a vast array of film content and earn Theta Fuel (TFUEL) rewards.
For the uninitiated, TFUEL, formerly known as Gamma, is the second token in the Theta protocol and its primary function is to incentivize users to share content.
A Participant-Centric Film Industry in the Making
Importantly, the MovieBloc team has made it clear that it’s looking to build a participant-centric film and content distribution industry and it plans to leverage KMPlayer’s vast user base, as well as the robust Theta network to reach millions of users globally and enable them to save costs on video bandwidth.
As part of the partnership, Tetha CEO, Mitch Liu will also function as an advisor to the MovieBloc project, as the MIT alumnus has a wealth of experience in the esports and decentralized video distribution ecosystem.
At press time, Theta (THETA) is the 50th largest digital asset in the world, with a price of $0.12 and a market cap of $127.69 million.