- The deal includes the development of a prototype app
- Consumers will be able to check for allergens
- IOTA’s tangle ensures the information is immutable and guaranteed
IOTA Foundation has announced a partnership with Primority to monitor food safety in food supply chains. Specifically, IOTA’s Tangle will help minimize potential food allergens in purchased foods.
Consumers to Check Allergens
IOTA, the non-profit foundation that’s focused on distributed ledger technology (DLT) announced the partnership via a blog post on June 20, 2019, with Primority, a digital food safety management company.
Primority helps food product manufacturers to monitor food safety in food supply chains. A part of the deal will include the development of a prototype app that will enable consumers to check what allergens are in a food product when contemplating a purchase. Commenting, the CTO of Primority James Flynn said:
“The motivation for this App was driven by the tragic events that occurred in the last few years resulting in the needless deaths of several people who unsuspectingly consumed products containing deadly allergens […] IOTA’s next generation digital ledger was a perfect solution that we could build a truly global and scalable solution on.”
Access and Review Digital Twin
There are about 220 million who live with food allergies and for them, hidden food allergies are a real concern. Food manufacturers have allergen control within their factories but they often overlook the transfer of allergen information along the supply chain.
Primority’s digital ledger-based consumer focused-App has integrated 3iVerify platform powered by IOTA. The data collected from food manufacturers will be automatically shared on IOTA’s Tangle via the 3iVerify platform. Consumers and food factories will be able to access and review the digital twin of each by scanning the food packaging. The digital twin will contain the list of identified allergens specific to the product, the expiration date and the method of verification.
Immutable and Integrity Guaranteed
The product information stored in the IOTA Tangle is immutable and its integrity is guaranteed. Consumers will be able to access the information from anywhere via the Allersafe app. Manufacturers can send data through 3iVerify to the IOTA blockchain without having to cover the cost of the infrastructure while consumers accessing the information via the app will also not require to own any cryptocurrency or a wallet. IOTA Foundation Head of Supply Chain and Global Trade Jens Munch said:
“The solution is a non-competitive setup whereby the entire food industry can open up their databases on allergens directly to consumers – without sharing any sensitive information to competitors […] we are very excited that Primority is driving this grand vision and are looking forward to engage the industry at large.”
