NEWPORT BEACH, California, September 29th, 2026, Chainwire
The planned deal would give Amaze a gold-backed DeFi network. It has tools for everyday users, big firms and blockchain markets.
- A platform for the stablecoin industry, for both everyday users and big firms. It follows the rules and supports payments, yield, lending and open DeFi apps that anyone in the industry can use.
- Gold-based tools for big firms. These cover gold as a currency, USD products backed by gold, and other gold-backed products. They run on an Ethereum Layer 2 network built as a stable base for future products.
- In-house yield engines built to power products for big firms. They aim for strong returns by linking old-style and DeFi markets.
Amaze Holdings, Inc. (NYSE American: AMZE) (“Amaze” or the “Company”) today announced a binding Letter of Intent (“LOI”). Under it, Amaze plans to buy the assets of BullionFX, including its core platform Alchemy (together, the “BullionFX Assets”). It will pay in stock worth about $155 million.
The BullionFX Assets include the tech, systems and IP behind a blockchain money network. The network is built around real gold that can be audited.
Why the deal, and why now
If it goes through, the deal would take Amaze beyond selling for creators and into crypto tools backed by gold.
The deal comes at a time when:
- Crypto markets are recovering
- Stablecoin volume is growing
- Big firms are buying into crypto again
- Gold is still a trusted way to store value
Adjusted stablecoin transaction volume reached $1.79 trillion in June 2026, up 125% year on year, according to Visa Onchain Analytics (Allium). To learn how stablecoins differ from coins like BTC, read our guide to stablecoins vs. Bitcoin.
“Crypto’s renewed momentum and gold’s enduring role as a store of value have opened a rare window for infrastructure built on both,” said Joel Krutz, Interim Chief Executive Officer of Amaze. “Alchemy is a full-stack, gold-backed financial ecosystem, and we believe bringing it into the public markets can create meaningful long-term value for our stockholders.”
What Amaze would gain
The deal would give Amaze the tech, systems and IP behind a decentralized finance (DeFi) network. Every digital unit in it is tied to real gold held by outside firms.
The platform supports:
- Lending and borrowing protocols
- Yield products
- Links across chains
- An Ethereum Layer 2 network
It links old-style finance and DeFi. Users of stablecoins backed by gold or USD can use features such as ways to earn yield.
After the deal closes, Amaze plans to focus first on the self-custody wallet and yield engines. As a first product for big firms, it also plans a listed Stable Asset Treasury (“SAT”) vehicle for gold and USD, subject to applicable regulatory approvals.
“We have seen traditional financial markets adopt blockchain, and more recently stablecoins, as a direct result of retail users seeking more control, custody, and transferability of their own assets. We believe traditional finance will increasingly bridge with decentralized finance to extract the ideal attributes of both industries.
Alchemy is well-positioned to compete in bringing to market a range of bridged traditional and decentralized financial products to introduce innovative financial offerings on a retail and institutional level while seeking to mitigate certain risks associated with traditional stablecoin models,” said Stephen Moss, Founder, BullionFX.
“Joining a publicly listed company gives Alchemy the access and institutional credibility to accelerate our mission. That mission is a stable, transparent financial ecosystem for retail users that bridges traditional and decentralized finance.”
INSIDE THE ALCHEMY PLATFORM
$GOLD, Backed by Physical Gold
Alchemy’s main $GOLD token is meant to be backed one-to-one by real gold. The gold is kept in vaults, held by outside firms and audited.
Its reserves are meant to be checked in real time by strong outside audit tools. $GOLD is meant to be the asset used to settle deals on the network. It aims to pair the calm of a hard asset with the speed and openness of blockchain. For more on what moves gold this year, see gold’s 2026 drivers and what they mean for Bitcoin.
Built for the Stablecoin Industry
Alchemy is a platform for the stablecoin industry, for both everyday users and big firms. It puts the rules first. It supports:
- Gold-linked payments
- Yield
- Lending and borrowing
- Links across chains
- Open DeFi apps that outside developers can build on
Institutional Gold Infrastructure on Ethereum Layer 2
For big firms, Alchemy offers gold-based tools. These cover gold as a currency, USD products backed by gold, and other gold-backed products.
It runs on an Ethereum Layer 2 network. This network is built to bring gold’s calm on-chain as a base for future products.
Proprietary Yield Engines
Alchemy’s in-house yield engines for gold and USD are built to power products for big firms. They aim for strong returns by linking old-style and DeFi markets.
Self-Custody for Retail
A planned self-custody wallet will give users direct access to gold-linked payments, yield and DeFi apps. Users keep control of their own assets.
“Stablecoins have proven the demand for digital money. The next question is what that money is anchored to,” said Simon Rahme, Co-Founder and CTO, BullionFX | Alchemy. “We engineered Alchemy’s Layer 2 so that gold sits inside the settlement layer itself rather than on top of it. That gives developers and institutions a base for payments, lending and yield products, with reserves designed to be verifiable on-chain.”
Transaction Terms
The LOI has some binding terms. Under it, the two sides will work toward final agreements. If completed, the transaction will result in significant issuance of Amaze common stock to BullionFX.
Final terms are subject to due diligence, regulatory review, approval by each party’s board of directors and other customary closing conditions.
About Amaze Holdings, Inc. (NYSE American: AMZE)
Amaze Holdings, Inc. is a full commerce platform powered by creators. It offers tools to build a brand, make products, sell online, grow an audience, and get help that can scale.
Amaze helps people turn what they know, make and share into lasting income. In this way, creators can get closer to their fans and find more flexible paths to a better life. Discover more at www.amaze.co.
Cautionary Note Regarding Forward-Looking Statements
This news release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, and the Private Securities Litigation Reform Act of 1995.
These statements include those regarding the proposed acquisition of the BullionFX Assets; the anticipated benefits, capabilities and potential of those assets; the parties’ ability to negotiate and enter into definitive agreements; the ability to successfully integrate the BullionFX Assets and realize anticipated synergies and value creation;
the ability to generate anticipated yields or returns from proprietary yield engines or other platform features; the timing and success of planned product launches, including the self-custody retail wallet and Stable Asset Treasury vehicle; and expectations regarding the adoption and growth of decentralized finance, stablecoins, and gold-backed digital assets.
Forward-looking statements often contain words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “will,” “should,” “could,” “may,” “designed to,” or “targeted.” These statements are based on management’s current views and assumptions and are not guarantees of future performance.
Important factors that could cause actual results to differ materially include, without limitation:
- the ability of the parties to negotiate and execute definitive agreements;
- the completion of due diligence;
- the receipt of required regulatory, stockholder and board approvals and the satisfaction of other closing conditions;
- the occurrence of any event that could give rise to termination;
- the significant dilution to Amaze stockholders in connection with the transaction;
- the continued availability of capital and financing;
- the ability to commercialize and operationalize the BullionFX Assets;
- Amaze’s lack of operating history in digital asset infrastructure and decentralized finance;
- the performance and security of blockchain-based technology and digital assets;
- risks related to smart contract vulnerabilities, software bugs, cyberattacks, hacking incidents, and operational failures affecting blockchain-based systems;
- evolving federal and state laws, regulations and guidance applicable to digital assets, stablecoins, decentralized finance platforms and related custodial arrangements, including potential classification of tokens as securities;
- the creditworthiness, performance and regulatory status of third-party custodians holding physical gold reserves;
- the ability to maintain one-to-one gold backing and real-time attestation as described, and the risk that reserves may not be verified as anticipated;
- competition from established and emerging participants in the digital asset, stablecoin and decentralized finance industries;
- the ability to protect and enforce intellectual property rights in the acquired technology;
- the volatility of cryptocurrency and gold markets;
- prevailing market, regulatory and business conditions; and
- other risks and uncertainties described in Amaze’s filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K.
Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release.
Amaze undertakes no obligation to update any forward-looking statement except as required by law.
Contact
Amaze Investor Relations
Amaze Holdings, Inc.
ir@amaze.co
888-672-0365
This is a press release / sponsored content. Read our Sponsored Content Policy. This article is not intended as financial advice. Educational purposes only.
