Tourism Authority of Thailand (TAT) has partnered with the digital asset platform Freedom to enhance tourism experiences with blockchain technology on the Fuse Network. This collaboration brings blockchain capabilities to Thailand’s tourism industry, offering travelers interactive experiences. Through Freedom’s Web3 platform, Freedom World, visitors can engage with the Discover Thailand community.
Enhanced Tourist Engagement with Freedom World
The Freedom World, a community application within the Freedom ecosystem, familiarizes tourists with features that will help them engage more. The platform also consists of gamified experiences, social ratings, and incentive-based rewards, which makes it an engaging way of aiding tourists through their tour around Thailand. Significantly, it also allows seamless transactions and real-time tracking, supporting local businesses by offering consumer insights critical for personalized services.
Scape Game Adventure Boosts Visitor Participation
Freedom World offers the Scape Game, a metaverse game that combines digital and real-world experiences. Players travel through real space in Thailand, complete tasks, and engage with objects that give them Freedom Shards in the metaverse. They can be redeemed with various merchants to provide food and beverage coupons or other incentives. The idea behind this feature is to encourage visitors to engage more and introduce a unique approach to tourism by using blockchain.
The Free World is the Social Rating system enhanced to foster active participation. This feature identifies the active users on the platform, ensuring a clear measure of user contribution to promote the platform’s community feel. Thus, it encourages the visitors to make a significant contribution to the community and improve the overall experience.
TAT is benefiting Thailand’s tourism through partnerships with blockchain-based solutions for a sustainable system to support businesses. The incorporation of the Freedom World blockchain platform enables consumers and local merchants to avail a far simpler form of loyalty rewards point system and interact with tourists through QR code-based transactions. In return, earned Freedom Shards can be redeemed at these businesses and help improve the overall revenue.
