MoonPay and Rumble formally announced a multi-year strategic partnership to build an in-wallet crypto solution into the much-anticipated Rumble Wallet. This is a landmark deal that will transform the creator economy. Announced through coordinated social media posts on July 10, 2025, this partnership should give millions of content creators the power to purchase, sell and trade cryptocurrencies right on the Rumble platform.
All-in-One Crypto Wallet for Creators
MoonPay, the world crypto payment infrastructure leader, will be the only embedded widget in a new Rumble Wallet that will be released in Q3 2025. With this integration, creators and users on Rumble will be able to execute all significant crypto transactions on the platform without a third-party wallet or exchange.
MoonPay states that users will be able to buy, sell & swap crypto directly in the wallet, allowing creators to earn cryptocurrency and manage their digital assets more quickly. The idea is to better monetize creators with faster, flexible, and decentralized payment options; which is a huge leap toward crypto adoption in the creator economy.
Strategic Use of Rumble Cloud by MoonPay’s Agency
Beyond fueling the wallet, MoonPay in-house creative agency, will also start utilizing Rumble Cloud infrastructure. This is an indication of a much deeper technological tie between the two firms and they may eventually integrate at other levels beyond the wallet.
Through Rumble Cloud, MoonPay is seeking to increase its service capacities and also benefit the growing ecosystem of independent video streaming, content hosting, and creator tools of Rumble.
Driving the Crypto-Creator Revolution
This alliance can be a revolution in the creator economy. As Rumble aims to be a decentralized alternative to a centralised video platform, adding MoonPay payment infrastructure will bring a strong financial layer to the content creators more interested in autonomy, censorship resistance, and alternative monetisation.
In its announcement, MoonPay stated: Creators, it is your turn to get paid your way, as it boasted of making money the user owns. The shift was driven by increased demand in crypto-native payment systems within the digital content sectors among influencers, streamers, and independent journalists.
What This Means for the Industry
This MoonPay-Rumble collaboration will also shape the interaction of video services and financial instruments as Web3 and creator economies merge. It further highlights the growing use of crypto payment systems in the general digital services.
As the Rumble Wallet is scheduled to launch in Q3 2025, it seems that both firms are determined to drive innovation across the finance, tech, and media industries. The future of this partnership will be closely monitored especially by both content creators and crypto users in the months to come.
