
My Lovely Planet (MLC), a highly developed eco-friendly web3 gaming project, has announced its listing on Google’s #WeArePlay site. My Lovely Planet is the first-ever web3 game to be honored by #WeArePlay.
According to Clément Le Bras, Founder and CEO of My Lovely Planet, the games’ mainstream adoption, fueled by recognition from Google’s #WeArePlay campaign will play a crucial role in climate awareness programs. Furthermore, a tree is planted in the real world once every My Lovely Player completes 100 levels.
At the time of this writing, more than 380k trees have been planted around the world with the help from leading Non Governmental Organizations (NGOs). By the end of this decade, the My Lovely Planet team hope to help plant 1 billion trees, which is a significant conversion of screen time to the eco-friendly.
“Mobile gaming is a powerful platform for change. We are honored to be featured in #WeArePlay and hope this recognition inspires a new wave of purpose-driven mobile games focused on sustainability,” Le Bras noted.
How to Benefit Financially from My Lovely Planet Web3 Game
The mainstream adoption of My Lovely Planet game, amid the 2025 crypto bull market, comes with huge opportunities for players to benefit. On the top list, the collected diamond gems will be exchangeable with the MLC token, especially to players who have staked at least $100 worth of MLC tokens.
In order to keep the game highly engaging with new features and ideas, My Lovely Planet game announced the strategic integration of artificial intelligence (AI). As a result, the game promises to be highly interactive in all levels, thus making a tree plantation process meaningful to all players for My Lovely Planet.
Most importantly, the My Lovely Planet game has a native token dubbed MLC, which is aimed at supporting all economic activities. With the ongoing crypto bullish outlook, the MLC could eventually play a crucial role in global reforestation.
“We’re thrilled to see our story shared with the world through Google Play’s platform. It is a win not just for us, but for every player who’s helping reforest the planet—one level at a time,” Le Bras concluded.