Web3 gaming is one of the most active fields on crypto Twitter. On July 4, 2025, Phoenix Group together with LunarCrush published its new data highlighting the most active gaming projects on the blockchain front.
Projects were ranked by the number of engaged posts and total interactions based on metrics gathered in a 24-hour period, which demonstrates how Web3 gaming tokens are dominating the community with activity on digital platforms.
These interactions are recorded across likes, retweets, upvotes, and comments, which provide an indication of which gaming ecosystems are resulting in the most real-time discussion and interaction.
FLOKI Surges to the Top in Interactions
Though APE Coin stands as the king in terms of engaged posts (5.3K), the greatest number of interactions belonged to FLOKI (429.8K), outlining the tremendous results of this token (the highest out of all mentioned tokens). The good performance of FLOKI is a sign of its growing popularity due to the new marketing campaign, listing on the exchange, and an active community of fans.
FLOKI landed 4.9K engaged posts, slightly behind APE but beating all other competitors accordingly, signifying the quality and quantity of its traction on social media.
APE and GALA Maintain High Engagement Post Volume
APE Coin is another web3 gaming project that still remains on top alongside a robust and stable online community of 5.3K engaged posts and 215.4K interactions. Immediately after APE comes GALA, which achieved 4.7K engaged postings and 219.3K interactions, which means that it remains relevant in Web3 games, particularly with its growing ecosystem of NFT-based games and collaborators.
VRA and RENDER Strengthen Mid-Table Presence
Verasity (VRA) and Render Network (RENDER) showed considerable activity as well in the web3 gaming list. VRA reached 4.4K engaged posts and 321.6K interactions, whereas Render reached 3.8K posts with 372.0K interactions, proving one of the most interaction-dense projects despite the lower number of posts. A high engagement ratio shows that people in the community are interested in Render because of its GPU cloud rendering in the metaverse.
ZENT and DG: Underdogs with Surprising Performance
DG (Decentral Games) and ZENT are not likely to dominate the headlines, but their performance can be noted. ZENT had 3.5K effective posts and 217.4K interaction, whereas DG had 3.2K and 80.5K interaction. These metrics result in ZENT taking a spot in the upper half of the chart, indicating a consistently increasing, interested user base, which may be attributed to newly added features or updates in the game.
AXS, BEAM, IMX Round Out the Top 10 Web3 Gaming Projects
One of the most recognizable web3 gaming projects, Axie Infinity (AXS), received 2.7K engaged posts and 149.1K interactions, which is an indicator that this project is not losing its appeal to the audience despite the emergence of new projects competing with it.
BEAM, which is the native coin of the Merit Circle DAO ecosystem, also performed well with 2.6K posts and 212.6K interactions that indicate revived interest in the community, which can be related to the latest protocol updates.
Immutable X (IMX), the popular Ethereum Layer-2 game platform, completed the list with 2.3K involved posts and a solid 286.3K interactions, showing that it continues to lead in infrastructure-centered game development.
Key Insights: Interaction Over Post-Volume
Among the major lessons learned in the July 4 report is that when it comes to interactions, it’s not always proportional to the number of posts being done. e.g., Render and IMX recorded much higher interactions per post, which implies that the quality of the content and the sentiment of the user play a significant role in community engagement.
