Trust Wallet today unveiled Trust Moon, a new Web3 accelerator designed to turn the wallet’s massive reach into a launchpad for ambitious crypto projects. The program promises distribution, on-chain activation tools, ecosystem pathways and funding opportunities, all backed by a coalition of industry names including Binance, YZi Labs, BNB Chain, Polygon, MoonPay and AWS.
At the heart of Trust Moon is an obvious advantage: Trust Wallet says it already sits on a global base of 210 million+ users across 100+ chains, and the accelerator is built to connect builders directly to that audience via in-wallet placements, web distribution, social amplification and native growth tools. That reach is being positioned as more than marketing; it’s the primary distribution channel for projects that join the program.
What Builders Get
Trust Moon offers a multi-pronged growth stack: wallet-native products such as Trust Alpha (Launchpool 2.0) and Quest mechanics to activate users, co-marketing and campaigns, technical mentorship, and a pathway into the wider Binance ecosystem, including potential spots on Binance Alpha and launches on Binance Perps and Spot.
Selected teams may also fast-track into BNB Chain’s Most Valuable Builder (MVB) program and access funding opportunities via YZi Labs and venture partners. The official announcement lists an extensive partner network that includes AWS, MoonPay, Polygon, Kiln, Cointelegraph Accelerator, BeInCrypto and others.
What Users and TWT Holders Stand to Gain
Trust Moon is built to be a two-sided play. Trust Wallet users, and particularly TWT token holders, will get early access to projects, airdrops, Launchpool and Quest rewards, and tiered loyalty perks like fee discounts and yield boosts. Trust Wallet frames TWT as the “key” that unlocks premium participation in Trust Moon launches, while community programs such as Trust Squad are positioned as avenues for users to contribute, learn and even find career paths inside the ecosystem.
Trust Wallet says a small group of “Moon Alumni” have already seen meaningful on-chain activity, brand exposure and listings before the accelerator’s public debut. The Trust Moon announcement emphasizes that partners will supply real operational support, from AWS credits and AI mentorship to PR amplification, staking expertise and fiat on/off-ramp infrastructure, intended to help projects scale beyond an initial launch.
Who They’re Looking for and How to Apply
Trust Moon is open to projects at all stages, early, growth and mature, with focus verticals that include DeFi, payments & stablecoins, RWAs, gaming & SocialFi, infrastructure & tooling, AI×Web3 and entire blockchains. Selection criteria highlight product breakthrough, market scale, committed teams, sustainable business models and robust tokenomics. Builders can apply through the Trust Wallet site.
Overall, Trust Moon reads like a bet on the old startup playbook, only the distribution channel here is a widely used self-custody wallet rather than a traditional accelerator’s network. For teams that need both capital and instant distribution to crypto-native users, Trust Moon promises a tightly integrated path from wallet listing to ecosystem visibility. For users, it offers earlier access and more ways to earn and participate in new projects.
