Treasure NFT is not a legitimate investment. The platform promised fixed daily returns of 4.3% to 6.8% from “AI-powered NFT trading,” paid members for recruiting new depositors and stopped processing most withdrawals in March 2025. It then resurfaced under new names, including Treasure Fun, and police in India’s West Bengal state warned people not to deposit again.
Below, we explain what Treasure NFT claimed, what happened to it, how it differs from the unrelated Treasure (MAGIC) gaming project and what to do if you lost money.
What Is Treasure NFT?
Treasure NFT, also written TreasureNFT, presented itself as an AI-powered NFT trading platform. Users deposited USDT, usually on the TRON or BNB Smart Chain networks, and were told that an algorithm bought and sold NFTs on their behalf. The platform claimed to generate daily profits of 4.3% to 6.8%, with minimum deposits reported at around $100.
Recruitment mattered as much as the supposed trading. Members were promised an 11% cut from people they signed up directly, plus smaller cuts from deeper levels of their downline. According to Mudrex, the platform was linked to a company called TreasureMeta Technology, Inc., its founders were anonymous, and it pointed to a U.S. Money Services Business (MSB) registration with FinCEN as proof of legitimacy.
That registration proves little. An MSB registration relates to KYC and anti-money laundering obligations. It is not a license to offer investments, and FinCEN says inclusion on its MSB list is not an endorsement. Unlike a legitimate NFT marketplace, where buyers and sellers trade digital art and collectibles at prices anyone can see on-chain, Treasure NFT showed no verifiable trading activity behind its returns.
What Happened to Treasure NFT?
The platform’s problems became public in early 2025. The timeline below is based on reports from CryptoPotato, Mudrex, Plisio and ZebPay.
- Early 2025: Withdrawal waiting times grew from a few days to a week and then became open-ended, according to an analyst cited by CryptoPotato.
- Late March 2025: Treasure NFT switched to a “manual withdrawal” process that required forms, fees and transaction hashes. Its X account said it had processed 121 of 1,887 withdrawal forms, or about 6.4%.
- Early April 2025: Most browsers flagged the website as unsafe. Its Telegram channel, with more than 419,000 members, had not posted since March 30, and the site went offline in April.
- Spring 2025: A new app called Treasure Fun appeared. Users reported that it accepted their old Treasure NFT logins, and it launched a token called TUFT, with an airdrop announced in May 2025.
- May 2025: West Bengal Police warned that Treasure NFT, rebranded as Treasure Fun, was urging people to invest again with promises of returning their savings, and called it a trap.
- November 2025: Users reported another rebrand, Nova NFT, which asked existing members for new deposits to unlock their balances.
Asking victims to pay again to “unlock” frozen money is the mark of a reload scam. The operators try to collect a second payment from people who have already lost the first one.
Red Flags and Scam Allegations
Treasure NFT showed the warning signs of a Ponzi-style scheme long before withdrawals stopped:
- Unrealistic returns: Even the lowest advertised rate, 4.3% a day, works out to about 130% a month before compounding. No real NFT trading business can promise fixed daily investment returns, because NFT prices move with demand.
- Withdrawal issues: Delays grew longer until most requests went unpaid. That is a common pattern when new deposits stop covering payouts to earlier members.
- Referral-driven growth: Rewards for recruiting new members, paid several levels deep, are typical of pyramid schemes.
- Lack of transparency: The founders were anonymous, and the only registration the platform cited did not cover investment products.
- Repeated rebrands: Treasure Fun and Nova NFT kept the same user base and asked for new money, which is how operators stretch a scheme after it collapses.
User Experiences
Complaints shared online follow the same pattern: frozen accounts, rejected withdrawal requests and support channels that went silent. After the rebrand, some users say they were asked to deposit again before they could recover their old balances. Mudrex cited reported losses of about $100 to $1,500 per person among users who complained about Treasure Fun, though the total scale of losses has not been verified.
Treasure NFT Is Not Treasure (MAGIC)
Treasure NFT has nothing to do with Treasure, also known as TreasureDAO, a Web3 gaming project built around the MAGIC token. The two share only a name. Some articles about “Treasure NFT” mix them up, so check which project a source is describing before you draw conclusions.
What to Do If You Lost Money in Treasure NFT
- Do not send more money. Requests to deposit again, pay a “release fee” or upgrade your account to unlock frozen balances are part of the scam.
- Ignore recovery offers. People who promise to get your crypto back for an upfront fee are usually running a second scam.
- Keep records. Save transaction hashes, wallet addresses, screenshots of your account and any messages from the person who recruited you.
- Report it. In the U.S., file reports with the FBI’s Internet Crime Complaint Center at ic3.gov and with the FTC at ReportFraud.ftc.gov. In India, use the national cybercrime portal at cybercrime.gov.in. Elsewhere, contact your local police and financial regulator.
Conclusion
As an investment, Treasure NFT was fake. It advertised fixed daily returns that no NFT trading business could deliver, rewarded recruitment, stopped paying most withdrawals in March 2025 and came back under new names asking for more money. Avoid Treasure NFT, Treasure Fun, Nova NFT and any scam like Treasure NFT that promises guaranteed daily profits from NFT or crypto trading. If you want exposure to the NFT market, use established marketplaces where prices and trading activity are visible on-chain, and follow our NFT news for verified updates.
This article was updated in October 2026 with the platform’s collapse, its rebrands and the West Bengal Police warning.
FAQ
Is Treasure NFT real or fake?
As an investment, Treasure NFT was fake. It promised fixed daily returns of 4.3% to 6.8% from “AI-powered NFT trading,” paid members for recruiting others and stopped processing most withdrawals in March 2025. It never showed verifiable trading activity behind those returns, and police in India’s West Bengal state have warned people not to deposit in its successor.
Can I still withdraw money from Treasure NFT?
Almost certainly not. By late March 2025, the platform had switched to a “manual withdrawal” process and said it had processed only 121 of 1,887 withdrawal forms. The website went offline in April 2025. Successor platforms that promise to release old balances in exchange for new deposits are part of the scam and should be avoided.
What is Treasure Fun, and is it connected to Treasure NFT?
Treasure Fun is an app that appeared in spring 2025, accepted old Treasure NFT logins and launched a token called TUFT. In May 2025, West Bengal Police warned that Treasure NFT, rebranded as Treasure Fun, was urging people to invest again with promises of returning their savings, and called it a trap. Users later reported another rebrand, Nova NFT.
Is Treasure NFT the same as Treasure (MAGIC)?
No. Treasure, also known as TreasureDAO, is a separate Web3 gaming project built around the MAGIC token. It has no connection to the Treasure NFT platform beyond the similar name. Some articles mix the two up, so check which project a source is describing before drawing conclusions.
How much did Treasure NFT promise to pay?
The platform advertised fixed daily profits of 4.3% to 6.8% on USDT deposits, with minimum deposits reported at around $100, plus an 11% cut for members who recruited others directly. Even the lowest rate works out to about 130% a month before compounding, a return no real NFT trading business can sustain.
What should I do if I lost money in Treasure NFT?
Do not send more money to unlock your balance, and ignore anyone who offers to recover funds for an upfront fee. Save transaction hashes, wallet addresses and screenshots. In the U.S., report it to the FBI at ic3.gov and to the FTC at ReportFraud.ftc.gov. In India, use cybercrime.gov.in. Elsewhere, contact your local police and financial regulator.
