Ubisoft is continuing its foray into new frontiers in the Web3 domain, announcing a partnership with Metaverse platform The Sandbox
The Sandbox & Ubisoft Partnership
The Sandbox, a leading decentralized gaming virtual world and subsidiary of Animoca Brands, announced a strategic partnership with Ubisoft to bring Ubisoft game IP features to The Sandbox gaming Metaverse. Ubisoft will have its own LAND entertainment destination with interactive activities, and gamers and artists will be able to include voxel characters and things into their own creations using The Sandbox’s free VoxEdit and Game Maker #nocode development tools.
Within its Metaverse, The Sandbox has worked with a variety of different businesses. Most recently, it joined with Warner Music to create a Metaverse environment focused around music. “We welcome Ubisoft into the open Metaverse as we work together to build new opportunities for gamers, fans, and creators using blockchain and Web 3,” Sebastien Borget, COO and co-founder of The Sandbox, said of the company’s cooperation with Ubisoft.
To the uninitiated, The Sandbox’s Game Maker tool enables anybody to create 3D games without writing a single line of code. By contrast, VoxEdit is a piece of software that allows gamers to construct and animate their own voxel-based NFT. Additionally, players may sell their NFTs on The Sandbox marketplace. Quartz, which incorporates NFTs and tradeable items into tactical shooter ‘Ghost Recon Breakpoint,’ drew widespread criticism upon its introduction, with many asking for Ubisoft to forsake the concept of NFTs in their games.
Quotes
“We’re excited to bring the Rabbids to The Sandbox community and to empower players to create their own original experiences incorporating elements of our gaming IP. We can’t wait to see how they make the Rabbids’ world their own. The Sandbox is an obvious new fun playground addition to the long list of Rabbids world invasions, and a great opportunity for Ubisoft to experiment a Metaverse experience for its brands. — Guillaume Mammi, Senior Manager of New Business and Partnerships at Ubisoft.
“We want to partner with IPs and brands that players already love, such as those of Ubisoft’s world-leading games, to keep bringing fresh new experiences to players alongside popular characters and items creators can use in their own original adventures in The Sandbox. We’re proud to welcome Ubisoft, a forward-thinking company that understands and respects the open Metaverse community, to The Sandbox as we work together to create new possibilities for players, fans, and creators.” — Sébastien Borget, COO and Co-Founder of The Sandbox.
“I’m very proud that Ubisoft, one of the most innovative gaming brands that’s globally known for creating numerous iconic game franchises, has chosen The Sandbox for their very first move into the Metaverse. — Bertrand Levy, VP Global Partnerships of The Sandbox.
