Binance has announced the relaunch of its Fan Token engagement program, which will now provide users with even more rewards and opportunities to interact with their favorite sports teams. The redesigned program will make it possible for fans to accumulate points that can be redeemed for incredible rewards and once-in-a-lifetime activities such as customized video clips from players, unique dinners, meet & greets, and VIP tickets.
The Binance Fan Club is an entirely brand-new rewards redemption system that has been integrated into the Binance Fan Token platform. To sign up for participation, users can go to the homepage of Fan Token and request a free “Fan Club pass” badge. Fans will be able to gain ‘Star Points’ by completing basic tasks, such as learning about Fan Tokens, or engaging in Fan Token activities, such as Binance’s Voting Polls. If users gather more Star Points, their overall level will increase, and with a higher level comes access to higher rewards.
The Future of Fan Engagement
Since its introduction in October 2021, Binance Fan Tokens have become an excellent option for sports fans to become more involved with the teams they follow most closely. Fan Tokens are proving to be an interesting new method for fans to get connected and feel like a part of their favorite club, with features like the ability to vote on rewards that they wish to receive as a fan, the ability to convert event tickets to NFTs, and the ability to vote for players of the month, among other features.
Lisa He, Head of NFT and Fan Token at Binance, said: “Fan Tokens are the future of fan engagement and today marks the start of a new program for sports fans to create memories that last a lifetime. Whether it’s dinner with their favorite player or getting a tour of the stadium – we’re excited to launch Binance Fan Club and see the developments this has in the future to bring fans even closer to their favorite teams.”
The Fan Token program at Binance has more than 130,000 fans who have participated in activities that bring them a sense of being closer to the sporting spectacle. Among these fans, more than 5,000 have exchanged their Lazio game tickets for NFTs. Lazio from Italy, Porto from Portugal, Santos from Brazil, and Alpine F1 from France are some of the teams that are taking part in the Binance Fan Club program.
