- Playnance announces itself as a Web 3 infrastructure, with over 10, 000 daily users on the platform.
- The platform aims to seamlessly onboard mainstream users to Web 3 applications in gaming, trading, AI, and prediction markets.
Playnance, a seamless Web 3 infrastructure onboarding mainstream Web 2 users to Web 3, has today introduced its Web3 infrastructure and consumer platform company. The announcement sees the company become a fully-fledged Web 3 company after operating as a Web 2- to- Web 3 ecosystem at scale. The platform allows the onboarding of mainstream users to on-chain environments without the complexities of learning blockchain technology.
The announcement follows five years of development and private beta tests, creating consumer-focused applications. The company’s products are built to let users participate in on-chain systems without needing to understand blockchain mechanics, using familiar Web2 interfaces such as standard account creation and login flows, while the underlying blockchain functionality runs seamlessly in the background.
Pini Peter, CEO of Playnance, believes the launch of the platform tothe masses will enable more people to join the Web 3 space, without jumping through hoops to learn the backend mechanics of blockchain technology. Speaking on the launch of Playnance to the public, Pini stated:
“Our focus was on building systems that people could use without needing to understand blockchain mechanics. We prioritized live operation and user behavior over public announcements, and this is the first time we are formally introducing the company after reaching scale.”
So far, the platform has over 10,000 games, boasting over 1.5 million on-chain transactions, and serves over 10,000 daily active users. The applications on the platform are built on the PlayBlock blockchain, offering users a simplified process to open an account, log in, and transact. Users can use their email to open accounts and log in to the apps, without using traditional crypto-native tools such as external wallets or manual key management, indicating sustained on-chain activity from non-crypto-native audiences.
The key driver of the platform is the native token, G Coin, which is currently under presale on the official website. The token powers gameplay rewards, trading payouts, partner and affiliate revenue share, and in-game promotions, among other utilities. Notwithstanding, a portion of the revenue generated from the applications supports liquidity and buybacks for long-term sustainability and demand.
The presale will include 70% of the total supply of G Coin, making it one of the highest (in percentage) community-owned tokens.
The company operates several consumer-facing platforms that serve as proof points for this approach, including PlayW3, Up vs Down, and more. These platforms run on shared on-chain infrastructure and wallet systems, enabling users to move across products without repeating onboarding processes. All user activity is executed and recorded on-chain while remaining non-custodial.
The platform is designed with compliance-by-design principles, including transparent smart contract execution anutility-based infrastructure, which follow strict regulations such as MiCA and Web 3 global regulations. Lastly, the platform is scalable to handle mass adoption and high-volume consumer activity, reflecting a broader trend in the industry toward practical applications of blockchain technology beyond early adopter audiences.
