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Ripple and Lunu Partner to Enable Luxury Retailers to Accept Crypto Payments

Max Clark by Max Clark
June 7, 2022 - 12:19 pm
in blockchain news, altcoins news
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Ripple, a provider of enterprise crypto and blockchain solutions, has just announced a collaboration with Lunu, a Berlin-based firm. The partnership will allow Lunu’s premium stores to accept crypto payments through Ripple’s Liquidity Hub.

Lunu’s POS terminal and digital widget allow luxury businesses across the United Kingdom and other European countries to accept payments in cryptocurrency in-store. The agreement between Ripple (XRP) and Lunu will accelerate consumer and retailer acceptance of cryptocurrencies.

Liquidity Hub was launched by Ripple to help mainstream crypto acceptance by providing turn-key connectivity and optimal order processing to access cryptocurrencies at optimal pricing. Clients of Liquidity Hub can source crypto assets via a range of worldwide platforms, including crypto market participants, trading platforms, and Over-The-Counter (OTC) desks, in real-time.

“Crypto liquidity is the common thread that underpins all of Ripple’s solutions, from payments to lending and credit. Our ambitions are to build a suite of enterprise-oriented crypto products for the benefit of our customers and their clients. This is why we are so excited by this fantastic new use case for Ripple’s Liquidity Hub, which will enable Lunu’s luxury retail clients to accept crypto payments at the point of sale,” commented Sendi Young, the Managing Director of Europe at Ripple.

The Liquidity Hub of Ripple (XRP)

Liquidity Hub was recently developed by Ripple in an effort to encourage long-term cryptocurrency acceptance. The Liquidity Hub’s users can directly access cryptocurrency from a variety of international exchanges.

Ripple’s products continue to be in high demand throughout Europe. According to Ripple’s latest New Value Research, 70% of financial institution participants in Europe anticipate crypto and blockchain technology to possess a major or considerable influence on their operations in the coming five years, with 59% expressing interest in adopting blockchain technology for day-to-day payments.

Ripple offers top-of-the-line crypto and blockchain business solutions, and its clientele continues to expand and scale utilizing its technologies, resulting in unparalleled economic growth. Ripple experienced considerable growth in 2021, with the volume of total transactions on its platform RippleNet more than doubling in a year. The annual payment volume average rate for RippleNet is now $15 billion.

RippleNet is a blockchain-based platform that helps Ripple’s global partners improve organizational performance and grow. It offers an excellent user experience, simpler network collaboration, liquidity risk management solutions, and cutting-edge technology for payments in real-time.

About Ripple

Ripple is a leading crypto and business solutions firm that is changing the way money is moved, managed, and tokenized around the world. Ripple’s enterprise solutions are quicker, more accessible, and less expensive, eliminating obstacles that have plagued the state of affairs for years. Ripple is offering new business opportunities and prospects for more individuals in collaboration with partners, and it is aiming for the greater development of the community.

The firm aims to build a more beneficial and sustainable world economy with each solution, improving access to comprehensive and expandable financial structures while employing eco-friendly blockchain technology and a green cryptocurrency called XRP. In this way, Ripple carries out its aim of developing crypto and blockchain integration solutions for a world where there are no borders.

About Lunu

Lunu was established in Berlin in 2018 by two notable tech entrepreneurs, Petr Vishnyakov and Artem Shaginyan, who met in 2018. When they discovered that both of them believed in the positive role of cryptocurrency and blockchain technology, the entrepreneurs started to research the industry in order to uncover the most capable aspects for business growth.

Vishnyakov’s knowledge of the novel digital financial system and cryptocurrency is combined with Shaginyan’s background as an e-commerce developer and experienced entrepreneur in Lunu. Lunu is much more than just a tech company. The firm and its creators exemplify a new lifestyle for the 21st century: ethical, impartial, and committed to art and innovation, all while maintaining a positive contribution to society.

Tags: BlockchainBlockchainTechnologyCryptoCryptocurrencyRippleXRP
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Max Clark

Max Clark

Max Clark is a content writer specialising in the cryptocurrency space. He is very enthusiastic about altcoins, NFTs, and the Metaverse. Max is convinced that the network is capable of replacing the existing global monetary system and granting financial independence to billions of people all over the world. Max loves to go on adventures, play sports, and read books when he has free time outside of work. He has also worked in the financial industry before, so he knows how the world's banking system works and how to deal with clients in the tech and finance industries.

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