The co-founder and CEO of Bybit, the third most popular cryptocurrency exchange in the world, Ben Zhou, joined forces with Oracle Red Bull Racing’s Chief Marketing Officer Olly Hughes to talk about how the two industry titans are advancing their newly announced collaboration. Both leaders provided an overview of the fundamental principles that drew them together as well as their goals for the partnership and the communities in which they reside while speaking at “All That Matters,” Asia’s premier event for the music, sports, gaming, and digital entertainment industries.
Zhou made the observation that Oracle Red Bull Racing is constantly pushing the boundaries of technology and innovation, which is the essence of the cryptocurrency movement. Hughes mentioned that Oracle Red Bull Racing was courted by a number of potential partners. Hence, the team was in the enviable position of being able to select the business associate that best suited its needs. He went on to say that Oracle Red Bull Racing went with Bybit because the two companies had a similar philosophy and were equally enthusiastic about education and innovation.
Reaffirming Their Excitement And Ambition For Crypto And NFTs
Both of the speakers emphasized how important it was to have a young audience and fandom in order to continue pushing the boundaries and challenging the status quo. This included the manner in which the most recent developments in the crypto industry were presenting sports fans with new opportunities to interact with the teams they cheer for. In addition to that, they restated their excitement, motivation, and aspirations for NFTs.
Zhou emphasized the significance of NFTs as a central tenet of Web3, which is an architecture for the internet that allows users to produce, own, and share their own content. He discussed how they could be utilized in the partnership. He went on to say that NFTs deliver an experience on a higher level, a higher degree of engagement, and the opportunity to become the ultimate loyalty asset.
NFTs have the power to provide a true image of a person’s devotion and participation in a sport and in a team. Hughes outlined for Oracle Red Bull Racing how the use of NFTs can contribute to the delivery of an additional layer of individualized content for its supporters. He stated that more participation results in increased levels of access and exclusivity, in addition to providing an opportunity to truly experience being a part of something.
Providing A Safe And Secure Environment To Users
The topic of safety and security, which is important to both sides, was brought up during the conversation. Oracle Red Bull Racing emphasized that safety and security were not just of the utmost importance in their on-track company, but also a key part of how they communicate with fans, in order to assist in ensuring that innovation would continue to be thrilling while still being safe. Bybit supported these comments, and Zhou confirmed that risk management was crucial to provide a safe and secure atmosphere for fans.
He said that this should be achieved without taking away users’ capacity to push the limits of what is acceptable. The conversation came to a close with both of the speakers applauding the resiliency and dedication of the communities to which they belonged. Hughes disclosed that the Oracle Red Bull Racing fan group had an average age that was approximately seven years lower than the typical age of a sports enthusiast. He stated that their ardor and zeal sustain the firm’s integrity. Zhou reinforced this idea when he stated that Bybit always listens, cares, and improves and that it combines iteration with innovation.
